prezi header image

How to add Prezi to your LinkedIn profile

LinkedIn is continually adding new functionality to its platform. In a recent update LinkedIn has made it possible to imbed Prezi presentations directly into your profile. The process is pretty simple. Just follow the following steps.

Step 1: Log into Prezi and locate the presentation you want to add to your profile. Click the ‘Share’ button.

prezi step 1

Step 2: Click the ‘Copy link’ button to copy the website address of your presentation. Note, make sure that the privacy level is not set to ‘Private’. Hidden, Public or Reusable is fine.

prezi step 2

Step 3: Log into LinkedIn and click ‘Edit Profile’. Locate the section of your profile that you would like to add the presentation. Click the little plus icon (see below) then ‘Add link’.

prezi step 3

Step 4: Paste your Prezi presentation website address into the ‘Add a link’ field.

prezi step 4

Step 5: Give your presentation a tile and description for LinkedIn, when completed click save to add the Prezi presentation to your profile

Prezi step 5

For more great LinkedIn how to articles, see our ‘LinkedIn Getting Started Guide‘.


Add Bullets & Symbols to LinkedIn

Did you know you can add bullets and symbols to your LinkedIn Profile? You may have seen the occasional profile on LinkedIn with all of these fancy formatting options and thought to yourself ‘how hell did they do that?’ Well, great news i am going to show you how!

First things first though, just because you have access to all these fancy formatting options does not mean should utilise every single one in your profile. Use them sparingly to make sure your profile doesn’t get to cluttered with fancy symbols and icons. A few well placed bullets should be all that is required.

How to Add Bullets & Symbols to your LinkedIn Profile

  1. Copy your selection by first highlighting the graphic you wish to use. Either right click>copy or press ‘Control-C’ on Windows, ‘Command-C’ on Mac.
  2. Sign into your LinkedIn profile and past where you would like to use your selection. Either right click>paste or ‘Control-V’ on Windows, ’Command-V’ on Mac.


■ ♦ ◆ ● ۞ ☼ ◊ ◘  ▬  ▫ ╔


★ ✪ ✯ ✰ ✚ ✜

Arrows & Pointers

☛ ☚ ☜ ☝ ☞ ☟ ⇨ ► ◄ ► »


✔ ✘ ☐ ☑ ☒ ✓ ✖ ✕

Contact Icons

✉ ✍ ✎ ✏ ✑ ⌨ ✆ ☎ ☏

Other Symbols

☮ ✈ ♥ ☠ ☊ ☗ ♘ ♝ ☃ ☂ ☁ ☀ ☺ ♫ © ® € ₤ ℠ ™ ♩ ♪ ♫ ♬♭♮♯



[xt_success]When working with dividers continue to paste until it has reached the correct length.[/xt_success]

I hope this article has helped you apply some basic formatting to your LinkedIn profile. If you are looking for more ways to improve your profile checkout our LinkedIn Getting Started Guide.


LinkedIn Recommendation Examples, great sample recommendations

A lot of users find writing recommendations difficult and I can see why. Writing about another individual be it a co-worker or a contractor is as difficult as writing about yourself. One of the best ways to get writing is to take take a look at some LinkedIn recommendation examples, which is why your here! Below is a list of recommendation examples to inspire you.


FREE EBook - Click here to download 13 examples


If you are looking for a general structure to help you craft your own recommendations see the the recommendations section of our How to Use LinkedIn Guide.

LinkedIn Recommendation Examples


  1. I’ve had the privilege of working with Bob for little more than 18 months now and in that time I have known Bob to be a well-grounded and down to earth business partner and colleague. He is a calculated risk taker, pragmatic leader and realist who seems to grasp ideas holistically whilst still taking note to the more acute details. I found this to be incredibly valuable in working with him, as it allows him (and for those who work with him) the ability to explore and understand nearly all possible perspectives to an idea and its numerous applications. He is an hard worker and value creator in the truest sense.
  2. Mary has built a strong (and deserved) reputation as someone with vision, diligence and honour – someone who gets things done! I have no hesitation in recommending Mary and know that she will always give of his best in any endeavour.
  3. Bob is a personable individual that gets on well with those around him. He is focused and dedicated to producing his very best at all times. He has shown that he is able to deal with uncertainty and dislocation and I recommend him highly – he will not let you down!
  4. Mary’s creative thinking, expertise, positive can-do attitude and drive as a _________  professional made her an absolute pleasure to work with. She continually delivered results, went above and beyond in providing exceptional service and support, and showed genuine integrity and respect as a service provider. Mary is enthusiastic, personable and a brilliant networker. Her strengths in staying across issues, pro-actively offering solutions and ideas and being adept at all aspects of communications make her a valuable contributor to any situation or team.
  5. Bob consistently delivered great results when facilitating our _______________. He was able to manage a diverse group of customer facing teams selling into _______  top companies and through the program and deliver great results. I strongly recommend Bob for anyone looking to ________.
  6. Mary always brought her keen analytical skills to the table and was an excellent leader and ‘doer’ in any team situation. Her many years as a senior business practitioner were evident in the way she approached tasks and achieved his outcomes.
  7. Bob is a dedicated, ambitious, result driven leader and thoughtful individual. If you ever need someone to deliver under pressure, no slip-ups, just results, Bob is your man! He is great in dealing with difficult situations and a fantastic problem solver. I recommend him to anyone looking to ________.




How to Create a LinkedIn Recommendation

The best way to receive LinkedIn recommendations is to first give them. The following guide will walk you through the process of creating your first LinkedIn recommendation.


How do I Create a LinkedIn Recommendation?

Step 1: Navigate to the profile of the person you would like to recommend and select the ‘Recommend’ button from the drop down list located next to the persons connections counter.

linkedin recommendation

Step 2: Select your relationship to the person you are recommending.

how do you know the person?

Step 3: Complete all the fields located in the recommendation form. The available options ill depend on the relationship type you selected in the step prior. When you are satisfied with your recommendation hit ‘Send’ at the bottom of the form.

fill in the recommendation

If your in the process of updating your profile you may like How to Use LinkedIn, What Every User Should Know.

upload to linkedin main image

Upload to LinkedIn, Images, Videos and Presentations

Uploading presentations, documents, images and video to your profile is one of LinkedIn’s greatest new features. This new addition allows users to do some pretty cool things with their profiles. Examples include showcasing great looking work profiles, imbedding YouTube videos and presentations as well as podcasts. In this guide I will show you how to upload to LinkedIn. As well as show you a full list of all of the supported websites and content types that LinkedIn allows you to imbed into your profile.

How Do I Upload to LinkedIn?

You can upload to LinkedIn the following file types (Note: Files can not exceed 100mb in size)

  • Presentations - .pdf, .ppt, .pps, .pptx, .ppsx, .pot, .potx, .odp
  • Documents – .pdf, .doc, .dox, .rtf, .odt
  • Images – .png, .gif, .jpg, .jpeg

Step 1: Click ‘Edit Profile’ button in the drop down ‘Profile’ menu located in the main header.

Step 2: Navigate to the area you wish to add your uploaded file. You can upload attachments to most sections of your LinkedIn profile. Click on the little ‘square and plus’ symbol and select ‘Upload File’ from the drop down menu.


Step 3: Select the file you want to upload from your hard drive making sure it is one of the supported file types and less than 100mb in size.

Step 4: 1 – Enter a title for your upload. 2 – Describe its contents in the description field. 3 – Select the section of your profile you would like to upload your file to. 4 – Click ‘Save’ to finish the process and upload to LinkedIn.

Upload to LinkedIn part 2

Step 5: Click ‘Done Editing’ at the top of your profile page to finalise your edits and set them live on your account.

How About the Add Link Option?

Sure you can upload images, videos and documents via the file upload link but what a lot of LinkedIn users don’t know is that by using the ‘Add link’ option you can imbed content from a wide variety of platforms.

Take a look at this list of compatible platforms via the LinkedIn ‘Add link’ option. You can imbed content from these websites simply by using the ‘Add link’ option.

If your in the process of improving your profile see how to use LinkedIn.

add link to linkedin


Image Providers:

  • 23hq
  • meadd
  • mlkshk
  • mobypicture
  • pikchur
  • Pinterest
  • Questionable Content
  • somecards
  • twitgoo
  • twitpic
  • TwitrPix
  • Twitter

Video Providers:

  • ABC News
  • AllThingsD
  • Animoto
  • Atom
  • bambuser
  • big think
  • blip
  • Boston
  • Bravo
  • brightcove
  • CBS News
  • Clikthrough
  • Clipfish
  • ClipShack
  • Clip Syndicate
  • CNBC
  • CNN
  • CNN Edition
  • CNN Money
  • Colbert Nation
  • CollegeHumor
  • Comedy Central
  • Confreaks
  • Coub
  • Crackle
  • Dailymotion
  • Dipdive
  • distrify
  • dotsub
  • Forbes
  • funny or die
  • GameTrailers
  • GodTube
  • Hulu
  • Jardenberg
  • Khan Academy
  • KoldCast TV
  • LiveLeak
  • Logo FierceTV
  • Panorama
  • Washington Post
  • Zero Inch
  • TED
  • Telly
  • The Daily Show
  • The Escapist
  • mobypicture
  • New York Magazine
  • NZ On Screen
  • Overstream
  • PBS Video
  • Revision3
  • SchoolTube
  • ScienceStage
  • ShowMe
  • snotr
  • Socialcam
  • Spreecast
  • VEVO
  • Viddler
  • viewrz
  • Vimeo
  • Washington Post
  • Youku
  • YouTube
  • Zapiks

Audio Providers:

  • AudioBoo
  • Band Camp
  • Free Music Archive
  • gogoyoko
  • Grooveshark
  • Hark
  • Huffduffer
  • Mixcloud
  • RadioReddit
  • Rdio
  • SoundCloud
  • Spotify
  • Zero

Presentations & Documents:

  • Prezi
  • Scribd
  • SlideShare


  • Behance
  • Issuu
  • Kickstarter
  • Quantcast

Add LinkedIn Education to Your Profile

Completing the LinkedIn education section of your profile is a must. Just like your summary section, the content you enter here is taken into account for both LinkedIn and Google search.

Make sure to add the relevant education providers under which you have studied or are currently studying. Pay close attention to the ‘activities & societies’ field and ‘description’ fields and add information where you can.

Honours and awards can also be attached to your education section; make sure you add these. I know from my own profile that 10-20% of the keywords people use to find me appear in the award headings.

Top 5 tips for filling out LinkedIn Education

  • Make sure to select the correct institution from the drop down list while typing. Doing so will link your profile. This is valuable for both users and yourself, as clicking through will provide you with valuable information about where you studied.
  • Enter the correct field of study and degree title.
  • Add any activities or societies you were involved in. Extra curricular activities are important. If you went above and beyond list them here, they look great.
  • In the description field utilise your keyword phrases where relevant. This is most applicable to university/ college education, as it will most likely be closely related to your area of expertise.
[xt_success]Top Tip: Consider adding some of the units you completed into the description field. Unit titles are usually very keyword rich and will most likely be closely related to your industry.[/xt_success]

How to add education to your LinkedIn profile

Step 1: Log into your LinkedIn account and select ‘Edit Profile’ in the ‘Profile’ drop down menu.

Step 2: Locate the Education section of your profile and click on the ‘+Add education’ button.


Step 3: Enter your information into the fields provided.

  1. Enter the name of the institution you would like to add. Whilst typing select it from the drop down list to make sure you get the correct one.
  2. Select the dates you attended, if you are still studying make the finish date the year you expect to graduate.
  3. Make sure to enter the full title of your degree here.
  4. Like the ‘School’ field, start typing the ‘Field of Study’ and select the appropriate option from the drop down list.
  5. If you would like to display your grade, enter it here.
  6. List any activities or societies you were involved with, ie Student council, Rowing team etc
  7. Provide a quick summary of your attendance. This is the area for you to inject a little personality, tell a story.
  8. When you are happy with the information you have provided click the ‘Save’ button


Step 5: To finish off the process and set it live click ‘Done editing’.


adding files to linkedin

Add a Website to LinkedIn in 5 Easy Steps

Every LinkedIn profile can list up to 3 links in the ‘Contact Info’ tab of your profile. This walkthrough will show you how to add a website to LinkedIn.

The default options include “Company Website” and “Blog,” but these just aren’t SEO-friendly. The third option (the one you should be using) ‘Other’ allows you to customise the anchor text of your URL. This allows you to use keyword-rich link titles and generate traffic from LinkedIn through to your website.

When thinking of a title for your link try and include your keywords, but only where relevant. Rather than having ‘Blog’ or ‘My Blog’ for example use ‘My LinkedIn Marketing Blog’

Add a website to LinkedIn:

Step 1: Log into your LinkedIn Account, hover your curser over the profile tab and select ‘Edit Profile’ from the drop down menu.

Step 2: Click on the ‘Edit Contact Info’ button.


Step 3: Click the blue pen icon next to ‘Websites’.


Step 4: Select other from the drop down list. Enter the title of your link and the URL. Repeat for each additional website link. When finished click the ‘Save’ button.

most recent website select

Step 5: To finish off the process and set it live click ‘Done editing’.



I hope you you found this guide ‘How to add a website to LinkedIn’ valuable. Check out our other articles for more LinkedIn advice.


LinkedIn Summary Examples, Tips for crafting the perfect profile

Your LinkedIn summary is the place where you are most likely going to spend the most of your time whilst setting up your profile.

If you’re like me when I first signed up to LinkedIn, you got to your summary section and just froze! Who likes writing about themselves? It’s difficult right?

The majority of LinkedIn users tend to write a couple of pointless words, copy and paste their company about page or just leave their LinkedIn summary blank entirely! That may have been me… But I urge you to fill out your summary section, there are some very good reasons why and it really doesn’t have to be that difficult.

Why is your LinkedIn summary important?

Your LinkedIn summary is usually first thing users read after clicking through to your profile. It is an area for you inject some personality and well summarise yourself.

Missing this section of your profile can make it read like a resume and resumes are traditionally boring to read.

The second important reason for filling out your LinkedIn summary is, key words and search. What good is it to have a LinkedIn profile if no one can find you? Key words placed within your LinkedIn summary section help you to rank higher in both LinkedIn and Google search. More on keywords later.

Tips for crafting a great summary:

  1. Tell a story; make your summary interesting to read.
  2. Inject personality; the reader wants to know who you are not just what you do.
  3. Make it personal; this is one of the few areas of LinkedIn that allow you to craft something from scratch free of job titles, education providers and very small character limitations
  4. Avoid using buzzwords; LinkedIn released a list of 10 of the most overused buzzwords they are Creative, Organizational, Effective, Motivated, Extensive experience, Track record, Innovative, Responsible, Analytical and Problem Solving. You are expected to be all these things!
  5. LinkedIn summary length; you have 2000 characters at your disposal when crafting your summary. There are plenty of arguments for utilising as many of these characters as possible especially for SEO purposes, however it has to be a relevant and engaging. For the majority of users 200 – 300 words is enough
[xt_success]HotTip! Use bullets; LinkedIn allows you to add some basic formatting to your summary section in the form of bullets. To add these type ‘•’ without the quotes and then your text.[/xt_success]

Layout template

There is no write or wrong way to go about writing a LinkedIn summary. I have found that the following basic format seems to work well for the majority of people.

Part 1 – Start with your tagline or summary phase. Capture peoples attention in the opening sentence. Think about the following What do you do? Who do you do it for? How do you do it? Why do you do it?

Part 2 – Who are you and what do you do? Go into a little more detail, your qualifications, job role, what are you responsible for? What are you doing on the side?

Part 3 – Your achievements in a story format. Who have you worked with? What projects and for which clients if relevant. Are there any other achievements worth mentioning?

Part 4 – What are your specialties? What are your core strengths? What are you passionate about and working towards? Can you offer any insights?

Part 5 – A call to action; What are you looking for, this can be casual.


LinkedIn Photo Size and Tips for Taking a Great Image

LinkedIn Photo Size

First things first. LinkedIn photo size dimensions are 200 x 200 pixels in size, but this does not mean that your LinkedIn photo size must be 200 x 200! Upon uploading your image you will be able to crop the image to suite. For more details and tips see bellow.

Uploading a photo to your LinkedIn profile is extremely important. People want to know with whom they are dealing with, simply not having one or using your local football club logo is not sufficient. It looks as though you are trying to hide something.

This guide is split into two sections. The first on how to upload an image to LinkedIn and the second how to take the perfect photo

Tips for Taking the Perfect Profile Photo

  • Look smart and dress as though you were going for a job interview in your industry. I say this because where a suit and tie might be standard for a corporate role it may not be suitable for a personal trainer.
  • Don’t use full body shots. Mid-section or shoulders up is fine.
  • Don’t have other people in the photo.  This includes your friend’s arms around your neck!
  • Make sure there is adequate lighting.
  • Smile! You’re on camera.

Uploading your Profile Image to LinkedIn

Step 1: Log into your LinkedIn Account, hover your curser over the profile tab and select ‘Edit Profile’ from the drop down menu.

Step 2: Click the ‘Chose File’ button to select a photo from your hard-disk, locate the file and confirm. Finally click the ‘Upload Photo’ button.

linkedin photo size adding an image

Step 3: Upon uploading your image you can crop your profile picture. Use the little yellow square in the bottom right to resize and click and drag anywhere inside the selection to move the crop around your image.

linkedin photo size selecting an image

Step 4: Click ‘Save Settings’ to finalise process

linkedin photo size save settings

For more help optimising your LinkedIn profile see How to Use LinkedIn – What Every User Should Know.


LinkedIn Headline Examples – How to Write a Professional Headline

Your LinkedIn headline is one of the most important visible pieces of information attached to your profile. Statistics have shown that users will read your LinkedIn headline 6-8 times more frequently than your full profile, so it is extremely important that you take the time to fill it out correctly.

Many LinkedIn users make the mistake of only entering their company name and position into their LinkedIn headline field. In doing this they are missing out on a lot of the great LinkedIn opportunities.

Writing an effective LinkedIn headline will result more search exposure, a higher click through rate to your profile and form a solid foundation for successfully marketing yourself on LinkedIn.


What should your LinkedIn headline contain?

linkedin headline example demo image

The first step is to think about the people that will be searching for you. What search terms would they use to find you? What are your core skills and recognisable strengths? What keywords would people use to find you or your profession? What makes you stand out? and What would entice someone to click through to your profile?

Tips when writing your professional headline.

  • You have 120 characters to play with. Try and utilise as many of these as possible.
  • Job titles are boring! Consider removing your job title completely in favour of a more compelling call to action. Public facing figures however like business owners and senior staff for example should include their employer in their LinkedIn headline as it will most likely be used by users to find them.
  • Use your headline to draw people into your profile, make it compelling and make it interesting.
  • If you are currently looking for work don’t use ‘unemployed’. Use positive terms like ‘seeking work’, ‘transitioning’ or if relevant ‘freelance’.
  • If you are a ‘student’, don’t just write ‘student’. What are you studying? What are you specialising in? How do you stand out from the crowd?
  • Create a list of 4 relevant keywords that best represent you. Make sure they are closely related to your speciality and include them in your headline
  • Include an outcome phrase in your LinkedIn headline.
  • Review the who is viewing my profile tab and monitor the keywords people are using to find you (this feature will depend on your account type)
  • Be creative!
[xt_success]HotTip: Use the ‘|’ key on your keyboard to separate sections of your LinkedIn headline.[/xt_success]


LinkedIn headline examples

Below is a list of some example LinkedIn headlines to help spark some ideas for your own.

  1. Career Management Expert – Helping Executives “Stay In Demand”
  2. copywriter and communicator specialising in creating campaigns and communities
  3. Experienced Transportation Executive, Web Designer and Information Architect, Visionary Entrepreneur and Investor
  4. Helping IT and IT Security Professionals Gain New Skills and Prepare for Certification Exams
  5. Discover How This Passionate Connections Expert Helps Businesses Increase Their Profits By Building Great Relationships.
  6. Experienced Transportation Executive, Web Designer and Information Architect, Visionary Entrepreneur and Investor
  7. Business and Technology Leader – Fuelling Business Turnaround and Performance Improvement
  8. Director | Public Speaker | Digital Marketing Professional | LinkedIn Advocate | Metrics Driven | Analytics Driven
  9. Social Media Consultant | Start Ups Specialist | Project Developer | Brand Manager | Twitter Expert | Author | Blogger

If you are in the process of completing your profile you may want to check out How to Use LinkedIn- The Getting Started Guide, it offers tips and examples to writing an effective profile from scratch.